Ouaz Playable Publishing

Publish Your Game on YouTube Playables

Ouaz Games helps HTML5 and Unity WebGL developers prepare, optimize, and publish games for YouTube Playables through a simple 80/20 revenue-share model.

No upfront fees for selected games80% developer shareNo exclusivityBuilt by real game developersYouTube Playables experience

Publishing pipeline

Ouaz Games titles
Ant Kingdom Rush game art

Ant Kingdom Rush

1M+ plays

Live
Save The King game art

Save The King

500K+ plays

Live
Pop Glide 3D game art

Pop Glide 3D

400K+ plays

Live

Revenue share

80% you · 20% Ouaz

Market Opportunity

Why YouTube Playables Matters Now

YouTube Playables is an early-stage opportunity inside YouTube. Games reach players without downloads, and browser and instant games are becoming a strong alternative to expensive mobile user acquisition.

No downloads

Players tap and play instantly — no app store, no install friction.

Instant play

Short, fast sessions fit exactly how people already use YouTube.

YouTube audience

Your game lives inside one of the largest entertainment platforms in the world.

Early market

Playables is still early-stage. Developers who prepare now face less competition and growing discovery.

Fast game sessions

Casual, puzzle, racing, simulation, and arcade games thrive in the instant-play format.

A growing catalogue

YouTube Playables supports a growing catalogue of casual, puzzle, racing, simulation, and arcade games — and keeps expanding.

What We Do

Your Game. Our Publishing System.

Designed to help your game get ready for YouTube Playables — from first technical check to post-launch optimization.

A

Technical QA

  • Test loading speed
  • Test mobile and desktop controls
  • Check orientation and responsiveness
  • Check performance and stability
  • Reduce rejection risks
B

YouTube Playables Readiness

  • Review game size
  • Check build structure
  • Prepare publishing assets
  • Check SDK readiness
  • Verify platform requirements
C

Ad Integration Support

  • Help with pre-roll readiness
  • Help with interstitial placements
  • Help with rewarded ad placements
  • Suggest natural ad break points
  • Protect the player experience
D

Creative Optimization

  • Game thumbnail
  • Cover image
  • Preview / video suggestions
  • Title and short description
  • First 30 seconds of gameplay
E

Publishing Management

  • Submission workflow
  • Review tracking
  • Fix feedback
  • Release strategy
  • Launch timing
F

Live Optimization

  • Gameplay data review
  • Retention suggestions
  • Session length improvements
  • Monetization optimization
  • Update recommendations

Revenue Share

Simple 80/20 Revenue Share

No upfront publishing fee for selected games. We only win when your game wins.

You — The Developer

80%

of revenue share

  • Keeps the game rights
  • Can publish elsewhere
  • No exclusivity

Ouaz Games

20%

for the full publishing system

  • Publishing support
  • Technical QA
  • Creative optimization
  • YouTube Playables workflow
  • Performance follow-up

Some games may require paid technical fixes or custom development before publishing. If needed, this will be discussed clearly before any work starts. Revenue depends on game performance, player engagement, eligible traffic, ad availability, RPM, and platform reporting.

Why Ouaz Games

Built by a Studio That Actually Makes Games

We are not a technical agency that discovered games last year. We are a game studio and publishing partner that understands game design, player retention, and what makes instant games work.

  • Making games since 2017
  • Experience with mobile and hyper-casual games
  • Experience with browser games and HTML5 distribution
  • Games live on YouTube Playables
  • Real traffic data from published games
  • Featured in PocketGamer.biz
  • Practical knowledge of game hooks, thumbnails, retention, and ad placement

0+

Years making games

0+

Plays on our top Playable

0/20

Developer-first split

“From mobile hyper-casual to browser games, Ouaz Games understands how to turn simple games into scalable traffic assets.”

Game Requirements

What Kind of Games Are We Looking For?

Selected titles only — we review every submission for quality, performance, and platform fit.

What we accept

  • HTML5 games
  • Unity WebGL games
  • Lightweight casual games
  • Puzzle games
  • Arcade games
  • Racing games
  • Simulation games
  • Idle / tycoon games
  • Easy-to-understand games
  • Games with a strong first 30 seconds
  • Games suitable for general audiences

What we can’t accept

  • Games with unclear rights
  • Heavy games with slow loading
  • Games depending on external calls
  • Games with inappropriate content
  • Games that collect personal user data
  • Buggy prototypes
  • Games too complex for instant play

How It Works

From Submission to YouTube Playables

A clear five-step pipeline. You always know where your game stands.

  1. 1

    Submit your game

    Send us your game link, build, engine, screenshots, and contact details.

  2. 2

    We review it

    Ouaz Games checks quality, performance, market fit, and YouTube Playables readiness.

  3. 3

    We prepare the game

    QA, SDK and ad placement advice, thumbnails, metadata, and gameplay improvements.

  4. 4

    We publish and monitor

    We manage the publishing workflow and track performance after launch.

  5. 5

    You earn revenue

    You receive 80% of revenue after platform and payment processing, depending on monetization availability and performance.

Proof

Real Playables Experience

Examples from our own publishing pipeline — games we built, prepared, and shipped ourselves.

Ant Kingdom Rush cover artLive

Ant Kingdom Rush

1M+ plays

Strategy / Casual

Save The King cover artLive

Save The King

500K+ plays

Puzzle

Pop Glide 3D cover artLive

Pop Glide 3D

400K+ plays

Arcade

Play counts are cumulative platform plays from our own published titles. Revenue estimates are not guaranteed.

Comparison

Why Publish With Ouaz?

FeatureOuaz GamesTypical Publisher
Developer share80%75% or less
Upfront feeNo upfront fee for selected gamesVaries
ExclusivityNo exclusivitySometimes required
Game experienceBuilt by game developersVaries
Creative optimizationIncludedVaries
Post-launch feedbackIncludedVaries

FAQ

Frequently Asked Questions

Ouaz Playable Publishing is a publishing service by Ouaz Games that helps HTML5 and Unity WebGL developers prepare, optimize, and publish their games on YouTube Playables.

For selected games, the developer keeps 80% of the net revenue, and Ouaz Games keeps 20% for publishing, optimization, technical support, reporting, and post-launch follow-up.

No upfront publishing fee for selected games. Ouaz Games earns when the game earns.

Yes. Our model is revenue-based. We only work with selected games that we believe can generate revenue. The final revenue amount depends on game performance, player engagement, eligible traffic, ad availability, and RPM.

Developers start earning after the game is live, monetized, and revenue is reported through the publishing system.

Ouaz Games provides performance and revenue reports based on available platform data, including plays, revenue, and other key metrics.

Payments are planned monthly after revenue is received, verified, and cleared.

The 20% covers game review, YouTube Playables preparation, technical checks, ad placement guidance, creative optimization, publishing support, performance tracking, and post-launch recommendations.

Yes. Developers keep ownership of their game and intellectual property. Ouaz Games acts as the publishing partner.

No. We do not require exclusivity. Developers can publish their games on other platforms as well.

Yes. We only accept games into our publishing pipeline after an internal review. If we select your game, we will prepare it to meet YouTube Playables requirements and handle the publishing process.

We accept selected HTML5 and Unity WebGL games, especially casual, arcade, puzzle, racing, simulation, idle, tycoon, and fast-loading games that are easy to understand.

We support HTML5 and Unity WebGL games. We can also review games made with Construct, Phaser, Godot Web, Cocos, PlayCanvas, and other web-based engines.

No. We only accept games that match our quality standards and have a reasonable chance to perform well on YouTube Playables.

We look at gameplay quality, loading speed, visual appeal, replay value, first 30 seconds, technical stability, rights ownership, and fit for YouTube Playables.

Yes, as long as you own the rights and the game is suitable for YouTube Playables.

You should submit a playable build or game link, game title, short description, screenshots, game icon or cover image, engine information, and confirmation that you own the rights to the game.

Yes. Creative optimization is part of our publishing process. We help improve the game cover, title, short description, and overall presentation.

If the fixes are minor and part of the publishing preparation, we may handle them as part of the publishing process. If the game needs major development work, we will discuss the scope before starting.

Games accepted into Ouaz Playable Publishing are published through the Ouaz Games publishing pipeline, under the terms agreed before launch.

Yes, removal terms can be included in the publishing agreement. We use clear notice periods so reporting, revenue, and platform requirements can be handled properly.

Use the submission form on this page and send us your game build or playable link. Our team will review it and contact you if it fits our publishing pipeline.

Ready to Bring Your Game to YouTube Playables?

Send us your game and our team will review if it fits the Ouaz Playable Publishing pipeline.

Submission

Submit Your Game

Tell us about your game. We review every submission and reply with next steps if it fits our pipeline.

What do you need?

Selected titles only. Submitting does not guarantee approval or revenue.